Category: Campaign Writing

Explore the art of political writing. Master content strategy for your campaign’s digital and print materials. Discover how to write and communicate your message powerfully to sway voters and win elections.



Creating an Online Political Press Kit

Political campaign press kit with candidate informationOnline political press kits are helpful in that basic campaign information can be kept in one place, and the information is easily accessible. Press kit material can be added to its own section on your campaign website or incorporated into … Read the rest

Fundraising Letter Templates For Success

Campaign fundraising letter templates are a great tool to help craft an effective appeals for funding and donations. But as a tool, letter templates do have limits. For a campaign to truly succeed in raising funds and cash, your fundraising … Read the rest

Generating an Online Signature

Many candidates use the home page of their campaign website to personally address voters or constituents. It’s a nice technique, but what kills the illusion of an online ‘letter’ is the lack of a handwritten signature. Here are a few … Read the rest