From ideation to execution, learn everything about starting a political campaign. These articles provide a roadmap for announcing your candidacy and building a robust campaign foundation.
A political campaign slogan is a short phrase that best identifies a candidate and their candidacy. It should capture a voter’s attention and address their concerns and issues. Campaign slogans should also be memorable and concise. The best slogans... Read More
We get it. You likely have a full-time job that keeps you busy. And depending on the elected position and the circumstances of your race, you may not need to run a 24/7 campaign. But if you are going to run for office, you need to understand what you... Read More
In political campaigns, opposition research has moved from the paper archives of the past to online, digital data. Even for local political candidates, political opposition research and campaign intelligence analysis can give you a clear... Read More
The success of a candidate hinges on more than just their charisma or the popularity of their political platform. Winning is the result of a combination of strategy, good policy, public engagement, and sometimes a bit of luck. Here are ten strategies... Read More
It doesn’t matter if you are part of the establishment or a complete outsider; every political campaign needs a brand in order to effectively communicate with voters. Today, this is more than just a logo, colors, and slogan. How you act or... Read More
This year, there was a candidate in our area who managed everything herself. It was basically a one-person operation. She encountered early problems in organizing volunteers and raising funds. Volunteer interest waned as time went on. The problems... Read More
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