A broad spectrum of political campaign strategies at your fingertips. From fundraising to social media, these articles cover essential tactics to strengthen your campaign.
Running for office is a big decision—and announcing your campaign is only one part of the process. Long before you make anything official, there’s important groundwork to lay if you want to run a strong, organized campaign. This early phase, often... Read More
What separates winning political candidates from those who lose elections? It’s more than just the number of votes. There’s no such thing as a perfect campaign. Regardless of how hard a candidate may work, there are many factors that can... Read More
If this is your first campaign for political office, there’s one tool you absolutely need to use: political storytelling. A smart politician knows that most voters remember stories and narratives, not facts and figures. Connections are not made... Read More
The success of a candidate hinges on more than just their charisma or the popularity of their political platform. Winning is the result of a combination of strategy, good policy, public engagement, and sometimes a bit of luck. Here are ten strategies... Read More
Online politics regularly provides voters with campaign gaffes, mistakes, and embarrassing moments. There are many opportunities for political campaigns and candidates to make online blunders. Here are five of the most common and avoidable problems... Read More
Are you about to challenge a popular candidate for office? If so, there’s a good chance that you don’t have much government experience, influential connections, or money. This can make facing off against an experienced, well-known, and... Read More
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