A broad spectrum of political campaign strategies at your fingertips. From fundraising to social media, these articles cover essential tactics to strengthen your campaign.
What separates winning political candidates from those who lose elections? It’s more than just the number of votes. There’s no such thing as a perfect campaign. Regardless of how hard a candidate may work, there are many factors that can... Read More
The success of a candidate hinges on more than just their charisma or the popularity of their political platform. Winning is the result of a combination of strategy, good policy, public engagement, and sometimes a bit of luck. Here are ten strategies... Read More
Online politics regularly provides voters with campaign gaffes, mistakes, and embarrassing moments. There are many opportunities for political campaigns and candidates to make online blunders. Here are five of the most common and avoidable problems... Read More
Are you about to challenge a popular candidate for office? If so, there’s a good chance that you don’t have much government experience, influential connections, or money. This can make facing off against an experienced, well-known, and... Read More
How many votes do you need to win a local election? In its most simple form, the winning formula is: Expected Vote x .50 + 1 vote = Minimum Votes to Win (50%) Expected Vote x .52 = Comfortable Margin of Victory (52%) That’s the quick and dirty... Read More
In the United States, there are two types of election campaigns: the primary and the general. This article explains their differences and how they affect your digital strategy. A primary election is an election of one or more candidates of a particular... Read More
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