Political Campaign Tips and Strategies

9 Tips For More Effective Political Banner Ads

9 Tips For More Effective Political Banner Ads

Political campaigns try to reach voters wherever they are. Candidates still use traditional methods, such as door-to-door canvassing, yard signs and mailing. Today, political campaigners increasingly leverage online opportunities to promote their... Read More

Online Advertising Ideas For Political Campaigns

Online Advertising Ideas For Political Campaigns

Political campaigns today have many options for online advertising to reach and influence voters. Candidates can now reach out based on demographics and tailor their advertisements to particular audiences. With a low cost to entry, even local... Read More

When To Use IP Targeting for Your Political Campaign

When To Use IP Targeting for Your Political Campaign

IP Targeting has become a secret weapon for political campaigns. While Geo-targeting uses groups of IP addresses to target an area, IP Targeting uses individual IP addresses to reach specific voter households. That means registered Democrats,... Read More

Aweber vs Mailchimp for Your Political Campaign

As an Online Candidate service add-on, we offer Email Marketing Service Setup and Integration. We provide this service for two popular vendors – Aweber and MailChimp. Both services provide a free version with enough free subscribers for most... Read More

Google Ads for Political Campaigns

Google Ads for Political Campaigns

Paid placement is the quickest way to put your local campaign website in the top positions of most major search engine searches — but only for the terms (keywords) that you are willing to “bid” for. The way PPC works is that you pay each time... Read More

Political WordPress Templates by Online Candidate

Political WordPress Templates by Online Candidate

Online Candidate is pleased to announce WordPress Campaign Website Services. These services are designed for political candidates and organizations who want a WordPress-based website configured with the design, content and tools that campaign... Read More

Winning Tips For Your Local Political Campaign

Winning Tips For Your Local Political Campaign

Running for office can be arduous, exhausting and frustrating…if you don’t know how to run a local political campaign. And we know that running for office, particularly if it’s your first time, can be overwhelming. But, it doesn’t have to be. ... Read More

When Is The Best Time To Order Campaign Signage?

When Is The Best Time To Order Campaign Signage?

Campaign yard signs are a valuable part of any election strategy. Even if you are not a fan of yard signs, they are a must-have if you are a political candidate. Your opponents will be using them, so you don’t want to be left out. There are... Read More

The Importance of Using Checklists in Campaigns

Checklists are powerful tools in campaigns. Checklists turn completely green volunteers into competent workers. Checklists ensure quality and help staff manage themselves instead of using precious resources managing employees. The opportunities to use... Read More