Political Campaign Tips and Strategies

What are the Elements of an Online Political Campaign?
An online presence is critical to election success. Online strategies have become more sophisticated. Candidates can be outclassed by opponents who simply run a better online campaign. Knowing the opportunities and taking advantage of them will improve your chance of success.
Tracking Your Political Advertising Campaigns
How do you know that the money you are spending with your online political advertising is worth the investment? Tracking your marketing campaigns is crucial to understanding where your website traffic comes from and what elements of your political marketing are...
5 Assumptions That Will Tank Your Campaign Website
Here are some common assumptions that can cause problems for political campaigns. These issues apply to those who already have campaign websites or are looking into starting one. Do they apply to you?

Social Media Hacks For Your Political Campaign
Campaigning online is no simple task, especially for political campaigns and non-profit organizations with limited means. However, focusing your efforts and cultivating followers on specific platforms can pay off come Election Day. Politicians use social media to help...

Updated Online Candidate Client Service Offerings
While we are known for our campaign website services, some clients are surprised to know that we also perform other related web services. Our Online Candidate Add-on Services are designed to help build your online presence beyond the website. Save time and effort....
How To Launch Your Political Campaign Website
In the business world, the terms ‘soft launch’ and ‘hard launch’ refer to two different techniques for introducing a new product or service to the market. A soft launch is more subtle, for when a business wants to make a gradual roll-out. A hard launch, on the other...

Are You Voting Next Week?
Next Tuesday is a big day for many of our US clients. But because it's not a presidential or midterm election, voter turnout at the polls tends to be low. That's a shame, because many of the elections are for local offices, the elected officials who have a large...
Online Candidate Now Offers Political Logo Templates
OnlineCandidate.com is pleased to announce that it now carries a selection of downloadable political logo templates to assist designers in creating custom campaign logos that can be used in promotional materials.
Use The Web To Set The Record Straight
Being attacked during a campaign is a given for virtually all political candidates. By knowing your own strengths and weaknesses, you can prepare yourself for these attacks. This allows you to respond quickly and confidently. Done properly, you have an opportunity to...
Online Candidate Provides Political Resource Website for Clients
We are pleased to announce the launch of OnlineCandidateResources.com, our exclusive online political campaign strategy and training website. The new website will serve as a training an support hub for political candidates to create an online political campaign and to use the web to build volunteer support, donations and votes.