Political Campaign Tips and Strategies

Use Signature Files in Your Campaign Messaging

Signature files are a simple way to promote your campaign through email. A signature file, commonly known as a sig file, is a short block of text that you and your campaign staff append to campaign e-mail to let people know who and what you are. Your... Read More

Types of Political Campaign Letters

Ongoing correspondence in a small political campaign is critical to keeping the momentum going. Advertising is geared toward the public, but the local media and individual campaign supporters require a more personal touch. The typical types of... Read More

Fake Political Websites and Other Dirty Tricks

This post is several years old now, but the lessons are still relevant as primary and general election season heats up. Even as far back as 2007, decoy election websites were coming into play… Today, this bag of tricks now includes a collection... Read More