Political Campaign Tips and Strategies

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When you’re running for local office, it’s easy to think that words are the easy part. After all, you already know your values, your community, and what you stand for. Why not just write it yourself? But here’s the truth: the words on your campaign website, print materials, and social posts are your first impression. […]

We’re excited to introduce our latest tool: “Ready to Run for Office? Self-Assessment Survey.” This tool is for aspiring politicians and campaign trailblazers. It’s here to help you assess if you are ready to launch and run a successful political campaign. This interactive survey covers various aspects of campaigning, from understanding the political landscape to […]

Not everyone donates to your political campaign the first time you ask—and that’s normal. Many supporters will see your first fundraising email or letter and intend to donate, but they get distracted, busy, or wait for a better time. A well-timed follow-up gives them another chance to follow through. If you think sending another message […]

Some donors can make a big difference with a single contribution,  and when you’re running a political campaign, you need to know how to ask. A high-dollar donor fundraising letter is different from a general appeal. It’s more personal, more focused, and written with a specific donor – or small group of donors – in […]

Your campaign is underway—and now it’s time to ask for support. One of the first steps most political candidates take is sending a fundraising kickoff letter. This message introduces your candidacy, shares why you’re running, and asks supporters to help you build momentum. Whether you’re printing it or emailing it, this letter helps set the […]