Running for Office as an Online Candidate

Running for Office as an Online Candidate: Web Strategies for Local Campaigns, is available in both paperback and Kindle on Amazon.com. The book is packed with tips, tricks, and useful strategies for political candidates and organizations. Running for Office as an Online Candidate provides a blueprint for online campaigning.

Key Topics Covered:

Crafting your personal online identity for maximum impact.
Building a powerful social media presence that resonates with voters.
Developing a dynamic campaign website.
Mastering search engine optimization to maximize visibility.
Innovative online fundraising techniques.
Effective use of email and digital marketing strategies.

If you want to run as a political candidate, you need to know the digital opportunities and potential pitfalls.

The landscape of political campaigning shifted dramatically in 2020, with online advertising and digital outreach replacing traditional methods. Want to reach voters today? The old political playbook just doesn’t apply anymore.

Today, it’s not a matter of whether you put your campaign online – it’s a matter of how you do it.

This edition has been updated for 2025 to account for recent changes in online tools and strategies.