We’ve said this for years, and in 2024 it will become more important than ever.
“If you don’t define yourself online, someone else will.”
AI threatens to upend what voters read, see, and hear about political campaigns.
The biggest danger of... Read More
What scares you most about running for office? For many individuals, the thought of running for office can be both exciting and daunting.
From asking people to donate to your campaign to the panic of public speaking, there are numerous fears associated... Read More
Domain squatting or cybersquatting is the term used for someone who registers a domain that infringes on another’s intellectual property or trademark. Some squatters attempt to sell names back to rightful owners for a profit, while others use the... Read More
One online ‘dirty trick’ that is perfectly acceptable is to link to outside content about your opponent using the opponent’s name as the link text.
For example:
<a href=”https://www.localnewspaper.com/article/... Read More
Although we discuss political microsites in our training modules, we’re going to go into a little more depth about campaign microsites, how you can benefit from them, and a few reasons why you may want to use them.
Just by way of recap, the term... Read More