Tag: media relations


political storytelling strategies

Storytelling: Your Secret Campaign Weapon

If this is your first campaign for political office, there’s one tool you absolutely need to use: storytelling. A smart politician knows that most voters remember stories and narratives, not facts and figures. Connections are not made by listing... Read More

Dealing With The Local Media When Running for Office

The media, including newspapers, radio and television can be a great asset or a great big pain when running for local office. Often the only source of information local voters get about a candidate comes from the local media. Therefore, it’s... Read More